Our Leadership Team

Logan Underwood

Co-Founder and CEO

NEXT 36 Alum & former co-founder of ML startup, Arzela. Developed client list including: Google, Waze Carpool, & WNBA. Sciences Po Paris and UBC Sauder honours graduate. Work experience in journalism, and investments at OTPP.

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Tina Haertel
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Co-Founder and COO

Graduated from Sciences Po Paris and Columbia University with a major in Political Science. One of the first hires for innovation lab, WIN, that now has an international presence. Passionate about intersecting the Fourth Estate with digital transformation!

Varun Sharma

Co-Founder and CTO


UBC graduate and full-stack developer. Has a plethora of leadership experience working in several roles such as Director General of UBCMUN, Chief of Staff, Executive of Operations, and VP of several UBC associations.


Avid competitor in business-tech hackathons such as BOLT, BizTech, HackTheNorth, & NwHacks.

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